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More Ketchup than Salsa: Confessions of a Tenerife Barman

When Joe and Joy swap life on a cold Lancashire fish market to run a bar in the Tenerife sunshine, they anticipate a paradise of sea, sand and siestas. Little did they expect their foreign fantasy to be as exotic as a wet weekend in Wigan.

” Probably the best book I have read this millenium!”

“If you buy one book this year… get this!”

“Brilliant book… very funny…”

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More Ketchup Boxset

Combining both the bestselling More Ketchup than Salsa & Even More Ketchup than Salsa, this boxset brings you the whole story from start to finish, at a discounted price.

“Absolutely brilliant books!”

“Had me hooked from start to finish.”

“Easy reading at its best.”

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Even More Ketchup than Salsa: The Final Dollop

The first six months of running the Smugglers Tavern had been a baptism of fire. The subsequent years were about as much fun as bobbing for apples in a vat of acid.

“Funny, emotional and identifiable, loved every minute…”

“Another corker from Mr Cawley”

“Couldn’t put it down. Made me happy, made me sad, made me happy some more.”

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Moving to Tenerife: All you need to know

Moving to Tenerife is the essential guide that will show you the easiest path to begin enjoying a new life in the sun as soon as possible.

“Great, easy to understand step-by-step guide.”

“Extremely useful.”

Wish I’d seen this earlier!”

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“Joe Cawley writes with such a wry sense of humour. I had tears of laughter running down my face and laughed out loud from start to finish. I just could not put it down.”

“Had me crying with laughter along the way. I will continue to buy both books in the series as gifts to pass on laughter.”

“Brilliant read. A real eye opener. It's a must read for anyone thinking of going abroad”

“The writing is often very witty, he certainly has a humorous way with words. It’s a mix of laugh-out-loud bits and more difficult times, a good varied memoir, just that little bit different.”


Joe Cawley is an award-winning author, screenwriter, travel writer and copywriter. He lives in the hills of Tenerife with his family and an assortment of other wildlife.
His first book, More Ketchup than Salsa, was voted ‘Best Travel Narrative’ by the British Guild of Travel Writers and went on to become a Kindle bestseller.
Joe’s work has been published in many national and international publications including The Sunday Times, New York Post, Conde Nast Traveller and Taipei Times.